St. Hill Insurance Limited

St. Hill Insurance Limited was a successful local insurance company in St. Vincent with a moderate customer base, being eroded by regional large scale competitors.

PresentImage was asked to redesign and develop the company’s corporate identity, to freshen the company's appeal to new generations of potential customers and create new documents to explain and promote St. Hill's contemporary services.

Our work for St. Hill Insurance includes:

Corporate and Brand Identity
Stationery

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With St. Hill's stationery, as with all other visual areas of the company, we maintained a light, fresh clean approach. The dynamism and clarity of the new brand was key in attracting that newly sought generation of potential customers.

Within a twelve month period, sales figures had doubled and continued to rise, due to a combination of fresh sales staff and the company's refurbished identity.

We developed a Company Press Kit folder with a collection of 'mix and match' inserts, to allow sales staff to 'customize' the potential customer's experience.